Earning a reputation in the retail industry as a pioneer in outdoors advocacy requires the linking of commerce and community into a solid partnership, where business and people grow in harmony. The aim is basically to build a community of outdoor enthusiasts, advocating environmental conservation.

This is precisely the reason why Recreational Outdoor eXchange (R.O.X.) is creating raves in the outdoors industry with its unique insights on people and environment. It is not only the largest outdoor sports and recreation superstore in Southeast Asia with vibrant well-designed spaces but a corporate giant which encourages the non-professional athlete to become an outdoor enthusiast.

R.O.X. simply derives satisfaction in providing the tools of trade for the outdoor enthusiast, and subsequently provides outdoor experiences to sustain consciousness of people on issues pertaining to environment.

At R.O.X., one does not end where world-class outdoor products are marked. It is always involved and concerned, and always at the forefront of campaigns that give the superstore its soul.

R.O.X. has been at the helm of promoting sustainable adventure programs that other stores are unwilling to explore. The wide-range of community events-from race registrations, pre-climb events, exhibits to various inspiring outdoor talks, outdoor education talks-is rolling out as scheduled. The involvement in managing expeditions and supporting a number of athletes is also a major undertaking of R.O.X.

In general, R.O.X.’s wide range of events and activities intends to inform, educate and build the outdoor community, advocating environmental conservation along with published books that promote adventure travel and environmental awareness.

Likewise, R.O.X. remains at the forefront of the trade, offering a variety of outdoor gear: camping, hiking, mountain climbing, cycling, watersports, adventure travel and wellness to ensure an ultimate worry-free outdoor experience. Each item bought spawns a cycle of giving back to communities. In the Philippines, R.O.X. boasts of stores in Bonifacio High Street, Taguig City; in Ayala Center, Cebu City, Marquee Mall, Pampanga, Camp John Hay Baguio, Ayala Centrio Cagayan De Oro, and The District North Point. These stores carry commodious product lines that defy limitations.

These stores carry the biggest names in outdoor sports and recreation, including: The North Face, Columbia Sportswear, Mountain Hardwear, Salomon, Sanuk, Black Diamond, Osprey, Go Pro, Fox Racing, Quiksilver, Roxy, Volcom, Fitflop, Garmin watches, Giant bikes, Trek bikes, among others.

What R.O.X. wants to get done is get everyone outside-to experience firsthand the outdoors, outlive every exhilarating moment and unleash the adventurer in every one!